OUR STORY: ROOTED IN SOIL, BREWED WITH SOUL
From Georgia Soil to Your Sip: The Story of a Farmstead Brew
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THE SPARK
“Real kombucha should taste like life itself bright, bold, and unapologetically alive.” Pilar, Founder
Q Booch was founded in 2014 by Pilar Quintero as part of her journey to a healthier life. She started this venture in 2004 when she decided to move with her family to Dacula, Georgia, where Alegre Farm was established. From this point Pilar made a commitment to healthier eating and living life as naturally as possible.
Through much research, mentoring programs, and involvement in community groups, Pilar learned the importance of gastrointestinal health and the way fermented foods can contribute to one’s overall well-being. This resulted in her learning about kombucha: a fermented black and green tea that is full of live probiotics.
She began producing it at Alegre Farm, perfecting its taste and sharing it with family and friends. It quickly became popular among them as they enjoyed the refreshing, fizzy beverage and was highly remarked on its delicious flavor. This is when she knew that Q Booch was ready to be introduced beyond the borders of the farm.
Years of experience
Bottles made of Kombucha
THE FARMSTEAD DIFFERENCE
Hand-Crafted on Heritage Land
Nestled in the red clay hills of Dacula, our family farm isn’t just a location—it’s our terroir. Here’s how it shapes every bubble:
🌱 Farm-Fresh Botanicals:
Basil from our greenhouse, ginger grown in compost-rich soil, blueberries picked at peak ripeness.
💧 Fresh & Pure Water:
Filtered through ancient granite—crisp, mineral-rich, and untouched by city treatment.
🕰️ Unrushed Fermentation:
Glass containers (never steel tanks), paced to Georgia’s humid rhythm.
The Goal
OUR MISSION TODAY
To Revive & Thrive
We’re still farming the same 40 acres Pilar’s grandparents tended. Still brewing in that converted dairy barn. Still defiantly small-batch because:
Crowded ferments = flat flavor (and flat vibes).
Real ingredients > extracts (always).
Gut joy should be accessible—not a luxury.
Join our revival: One recycled can, one happy belly, one vibrant sip at a time.
The Outlook
SUSTAINABILITY: GROUNDED IN PURPOSE
♻️ Zero-Waste Brewing: Spent tea leaves → compost for our fields.
🌎 Carbon-Negative Operations: Solar-powered barn + 200-acre forest preserve.
🤝 Community First: Partners with Georgia food banks + youth farming programs.
OUR STORY:
ROOTED IN HEALTH, BREWED WITH HEART
2004 Alegre Farm
THE SEED
In 2004, Pilar and her family embraced a radical change: leaving urban hustle for 40 acres in Dacula, Georgia. At Alegre Farm, they committed to living deliberately—growing organic food, raising animals ethically, and rediscovering what “natural” truly means.
2010s Kombucha’s Call
THE SPROUT
Gut Health Awakening:
Through farming coalitions and wellness mentors, Pilar uncovered a truth: vitality begins in the gut. She dove into fermentation—kraut, kefir, and finally…
Kombucha’s Call:
“A probiotic-rich tea that tasted like sparkling earth? I needed to brew this magic myself.”
Armed with organic black/green tea and a stubborn SCOBY, she transformed her farm kitchen into a lab. Batch after batch, Pilar chased balance:
Not too sweet (like mass-market “booch”).
Not too tart (like harsh homebrews).
Just alive—fizzy, nuanced, and bursting with Georgia sunshine.
2014 Moment of Clarity
THE FIRST FIZZ
Family & Friends Test Kitchen:
When Pilar shared her brew at Alegre Farm gatherings, reactions were instant:
“This is happiness in a glass!”
“My afternoon slump just vanished!”
“Wait—you made this?”
The Moment of Clarity:
“Seeing my neighbor’s eyes light up after that first sip? That’s when I knew: QBooch couldn’t stay our secret.”
In 2014, with labels hand-designed by her kids and bottles filled at dawn, QBooch officially bloomed.
2025 New Roots, Greater Reach
RELOCATING FOR RICHER IMPACT:
In 2025, we moved to a new solar-powered facility in Gainesville, GA—just 30 miles from our original farm—to:
Triple Production Capacity while keeping batches small
Expand Sustainability: Rainwater harvesting, zero-waste packaging
Deepen Community Ties: Double farm tour days + local hiring
“Our new home isn’t a departure—it’s a homecoming to Georgia’s agricultural soul. Same soil, brighter future.”
